Here is the checklist: 1. Know why clearly understand your main reason for starting a business blog in the first place. Write it down, keep it visible, share it with your marketing team, and refer to it often. This clarity of purpose will provide the motivation your team needs to keep working Thailand Phone Number List on your blog. Action item: write why you are setting up a blog. For any marketing project, whether online or not, I believe it's important to start with the big picture. Your “why” will most likely influence your success. For example, if you're blogging for seo and to generate leads or sales, you need to plan your content around the concerns of your target audience.
If you're starting a blog to get quoted and networked with journalists, you need to be mindful of your niche content enhancers: what can pique their curiosity and encourage them to write about your business. Be clear about whether the primary purpose of your blog will be to educate, entertain, and/or inspire. Whether your blog will be raising awareness, solving a problem, or fulfilling a wish, knowing the site's purpose will guide the content and design process to best highlight your topic. 2. Choose a niche within your niche if your niche is not very competitive and you know a lot about it, then never try to cover everything with your head.