Negative factors you should pay attention to

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It is important that the keyword you use accompanies the rest of the title and gives the reader a clear idea of ​​what they are going to find in the text. With titles that promise images stand out , for example if it contains the word “photo(s)”. Lastly, headlines that include the word “who” generate 22% more clicks than those that include the word “why. Negative factors you should pay attention to negative factors for titles In the graph above, you can see that there are words that are often included that negatively affect the reception of those headlines. The promise of instructions or that something is simple or "better" are negative factors according to the study.

Another color fact is that your treatment of the reader and the urgent calls to action generate a decrease in clicks . How to achieve conversion through your titles titles that convert The ultimate goal of Denmark Phone Number List any venture is to achieve a conversion , an action by the user beyond the original click. In this sense, talking about "need" does generate a large percentage of conversions, while the terms in brackets maintain a good reception . Among all these factors to take into account, the length cannot be forgotten . Long headlines or those that do not show the most important thing from the beginning, end up discouraging the reader.



Ideally, use less than 65 characters to avoid shortening in search engines. Also, if you use Twitter as a means of dissemination, you must leave space for the retweet and put the important information at the beginning . Writing headlines is not easy at all, even if it is an aspect that is not considered or requires little dedication. It is a difficult job that represents for the reader nothing more nothing less than the access door to your content . It is necessary to get attention from the beginning, but it has been shown that some resources can work against you both in the title and in the rest of the content.