Where have they failed and how can you avoid the same

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Warning! Don't do like DMI - they lost visibility in Google and 22% of users with their new website Written by Mikkel deMib Svendsen 0 comments 5 votes - average 1.6 In February last year, DMI launched a new version of their website. From the very first day, criticism rained down on it and today it has come to light that they have lost over 22% of their former users. The explanation for the large drop, from both DMI, regular users and several internet experts, has focused on poorer user-friendliness, confusing navigation and poor design. That may very well be part of the explanation.


But a contributing factor is undoubtedly DMI's disastrous handling of the Bahrain Email List move in relation to SEO. As you can see below, they have lost almost half of their visibility in Google as a direct result of the launch of the new website - and are still left with a number of serious errors to this day, over a year after the launch. But what has gone wrong? going wrong for you, if your company one day needs to launch a new version of your website? We will take a closer look at that in this post.



dmi-new-website-google DMI.dk is half as visible in Google now! In direct continuation of the launch of DMI's new website, the website's visibility in Google fell by almost 50%. As you probably already know, Google is where the vast majority of people search for relevant information, so it has a very serious negative effect on DMI's general visibility on the web. According to Ahrefs.com, DMI.dk ranked on just over 87,000 different keywords before the launch of the new website. After the launch it dropped to just over 44,000! dmi-ahrefs-google-keywords-rankings Now, of course, DMI does not get all of its visits from Google.